The success of HGTV and the plethora of online information has shifted the ground rules of real estate sales Any seller who has not sold a home in the past five years is in for… Read More

Make these client appreciation events part of your annual calendar Staying in touch with clients in ways that don’t feel like sales calls to them is a challenge every good agent faces. Publishers like Inman plan… Read More

Stay relevant in your clients’ lives, and show them appreciation as often as possible Client loyalty has a significant influence on sales. Even a 5 percent improvement in your customer retention can increase profitability by as… Read More

Follow these pillars of real estate, and your productivity and profits will grow It is so easy to forget the fundamental principles that always lead to success in building and growing and sustaining a real estate business. Read More

Find out if you’re a ‘closer’ by answering these 10 situational questions that could help you close the deal Here are 10 questions that address different aspects of the closing process — let’s see… Read More

Educating sellers on the appraisal process helps manage expectations. It gives them a realistic understanding, and it will enable them to navigate the process successfully So the sellers survived the inspection process. Whew! One… Read More

Be proactive with answers, and you’ll save your buyers all the stress and headaches that can happen in the process “Congratulations, you got the house!” The buyer hears the good news, and a rush of… Read More

Real estate agents still play a valuable role in the age of algorithms and DIYers Whether you’re a rookie agent, a rising team leader or an established veteran broker, we can all benefit… Read More

You need to understand the true nature of mold and its impacts to protect both buyers and sellers Mold. The four-letter word that can kill a real estate deal. As a result, a culture of… Read More

These 7 tips provide a powerful system for marketing listings and getting them ‘sold!’ After a few hours of searching for homes online or seeing them in person, the listings can start to blend together… Read More

Know your business, and business will come Real estate conversation is easier than you might realize. If you’re out and about doing your daily routine, you probably have more chances than you realize. After… Read More

Position yourself as the expert by showcasing your local knowledge, addressing questions and helping sellers understand what they don’t know about the process Here are 50 blog post ideas that’ll attract homesellers. They could… Read More